The greatest change in business history is happening right now. What are you going to do about it? the tilt (tilt):
- The shift in business and economic power from countries of the north to the fast-developing markets and economies of the south - not only China, India and Brazil but also the Middle East and parts of Africa. 2. The result of unstoppable forces, including the volatile global financial system, digitization, the rise of state capitalism and a new global middle class that is both youthful and urban–forces by which industries and economies rapidly emerge and change the global playing field. 3. A call to abandon old assumptions and rules of thumb about the North and South, and the opening of mega-opportunities for leaders who learn to see the world not just from the vantage point of New York but also from that of Beijing, Mumbai, Singapore, and Sao Paulo. Ram Charanhas spent more time anyone else on the ground observing and analyzing the the tilt. Here he gives business leaders the tools to detect trends that cut across not just industries but also countries, rethink the economic and business principles they rely on, and adapt to the speed of innovation and unprecedented needs of the new global economy. With “The Tilt,” he provides the essential, practical playbook for strategizing and succeeding in a tilted world.