Hand Selected and Roasted in Batches. Whole Bean: Medium, Aromatic, Complex. Private Selection Kona Blend Whole Bean Coffee is made from a premium all-Arabica blend of hand selected Hawaiian and Latin American coffee beans, cupped and chosen by Private Selection coffee experts for consistently excellent flavors. Kona Blend is medium roasted in small batches and bagged immediately after roasting, preserving the dark and complex flavor in every cup. The Private Selection journey rewards your sense of good taste. Inspired by food artisans and crafted with authentic ingredients and tantalizing recipes, each Private Selection offering is sure to feed your passion for gourmet foods. ROAST LEVELS. MILD. Mild roast coffees provide a smooth taste for those who prefer a milder tasting coffee. MEDIUM. Medium roast coffees offer character with a balanced, smooth and rich flavor. MEDIUM-DARK. Medium-Dark roast coffees are slow roasted for a full-bodied, uniquely robust flavor. DARK. Dark roast coffees are bold with a bittersweet taste that is hearty and complex.