Tasting Notes: Sweet Orange & Brown Sugar. Whole Bean 100% Arabica Coffee. Kosher. Committed to 100% Ethical Coffee Sourcing. The Starbucks Roast. Each coffee requires a slightly different roast to reach its peak of aroma, acidity, body and flavor. We classify our coffees in three roast profiles, so finding your favorite is easy. Blonde Medium (Balanced, Smooth, & Rich) Dark. The Story Of Breakfast Blend. We introduced this blend in 1998 for those who prefer a milder cup. A shade lighter than most of our offeringsmore toasty than roastyit was the result of playing with roast and taste profile together for a flavor that appealed to a wider range of palates. Perfect if you want to wake up to a less intense coffee but still want a lot of character, it’s lively with a soft sweetness.