The must-read summary of A. G. Lafley and Ram Charan’s book: The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation.This complete summary of the ideas from A. G. Lafley and Ram Charan’s book The Game-Changer shows how every good business owner understands that innovation is the driver to future success. However, not all manage to incorporate innovation into their core business processes, rather than a stand-alone department. Those that do will gain the largest payoffs. In their book, the authors explain that there are eight elements that companies need in order to make innovation a priority. This summary demonstrates each element, analysing its requirements and effectiveness for your company. Added-value of this summary:• Save time• Understand key concepts• Expand your knowledgeTo learn more, read The Game-Changer and take simple measures to ensure that your company is reaching its full potential.
